Lifestyle
Temporary hair color is a lifestyle that we’ll help you rock with our best-kept secrets on color selection, trends, and so much more.
August 06, 2021
Find Your AURA Aroma
Take this quiz to discover which AURA aroma fits your vibe.
July 20, 2021
Ways to Keep Cool and Stay Vibrant During the Summer
Our specialists share their 5 tips to healthy summer hair.
July 13, 2021
A Self-Care Ritual: DIY Face Masks to Pair With Your Hair Masque
Self care and hair care make the perfect pair.
June 25, 2021
5 Tips to Unlock Summer-Ready Hair
Beat the heat with our summer-approved tips.
June 17, 2021
Summer Hair Color Trends Inspired by Our Favorite Ice Cream Flavors
No summer is complete without a trip to the ice cream truck.
June 11, 2021
Pride Month Feature: Queer Pop Soul Artist Criibaby Tells All With Pride-Inspired AURA Pigment
LGBTQ+ creator, singer/songwriter Criibaby wants to redefine inclusive music.
June 08, 2021
AURA’s Summer 2021 Fantasy Pigments Trend Guide
Summer is the perfect time to show off your post-quarantine look.
June 03, 2021
How are AURA pigmented products different from other temporary pigmented products?
Let’s get personal.
May 13, 2021
The Best Pigment in 2021 for Your Astrological Sign
Find your celestial hair color match.
May 13, 2021
Our Top 4 Classic Pigments for Brunettes
Because brunettes can have fun, too.
May 13, 2021
Our Top 4 Fantasy Pigments for Brunettes
Take your hair on a colorful journey.