semi-permanent hair color
![](https://blog.aurahaircare.com/wp-content/uploads/2022/09/Pigment-Primer_Featured-aspect-ratio-400-300-300x225.jpg)
Everything You Need to Know About Our Pigment Primer
Your top Pigment Primer questions answered.
![Images of three people showing off different hair colors](https://blog.aurahaircare.com/wp-content/uploads/2023/04/ArticleKeyword_Featured-aspect-ratio-400-300-300x225.jpg)
2023 Festival Season Hair Color Trends
Take your festival fashion to the next level with these trending hair colors.
![Three women showcasing this spring and summer's hair color trends.](https://blog.aurahaircare.com/wp-content/uploads/2023/02/ArticleKeyword_Featured-1-aspect-ratio-400-300-300x225.jpg)
Hair Color Trend Forecast: Spring & Summer 2023
Step into the new season with an effortlessly trendy look.
![Three ladies sporting this fall season's hair color trends](https://blog.aurahaircare.com/wp-content/uploads/2022/09/ArticleKeyword_Featured-1-aspect-ratio-400-300-300x225.jpg)
2022’s Essential Fall and Winter Hair Color Trends
Fall in love with these must-try hair colors.
![Monica Medellin looking at her AURA hair care products](https://blog.aurahaircare.com/wp-content/uploads/2022/09/ArticleKeyword_Featured-aspect-ratio-400-300-300x225.jpg)
Latina Surfer and Creative Powerhouse Monica Medellin Tells All
Discover how this barrier-breaking woman is reshaping culture one wave at a time.
![AURA Hair Care model hops on the hot pink trend with Monaco Magenta](https://blog.aurahaircare.com/wp-content/uploads/2022/08/ArticleKeyword_Secondary1_Monaco-Magenta_2-1-300x225.jpg)
How to Hop On the Hot Pink Hair Color Trend
Achieve the hot pink trend with our curation of pink-hued Pigmented Masques
![Our social media manager, Leslie, with rainbow hair, featuring our semi-permanent hair color.](https://blog.aurahaircare.com/wp-content/uploads/2022/05/PRIDEBLOG_Featured-aspect-ratio-400-300-300x225.jpg)
The Best Pigments to Show Your Pride
Show off your true colors with our rainbow of Fantasy pigments.
![AURA Hair Care Balayage Highlighting Kit unboxed with contents that include Instructions, Lightening Powder, Activator, and Gloves.](https://blog.aurahaircare.com/wp-content/uploads/2022/02/ArticleKeyword_Featured-1-aspect-ratio-400-300-300x225.jpg)
Everything You Need to Know About AURA’s Balayage Highlighting Kit
Your top Balayage Highlighting Kit questions answered.
![Three ladies rocking this season's hair color trends](https://blog.aurahaircare.com/wp-content/uploads/2022/04/ArticleKeyword_Featured-3-aspect-ratio-400-300-300x225.jpg)
2022’s Hottest Spring and Summer Hair Color Trends
It’s time to heat things up with these must-try hair colors.
![5 AURA Hair Care models wearing our must-try hairstyles for the 2022 festival season.](https://blog.aurahaircare.com/wp-content/uploads/2022/03/ArticleKeyword_Featured-4-aspect-ratio-400-300-300x225.jpg)
5 Must-Try Festival Hairstyles for 2022
The hottest hairstyle lineup just dropped.
![](https://blog.aurahaircare.com/wp-content/uploads/2022/01/ArticleKeyword_Featured-1-aspect-ratio-400-300-300x225.jpg)
Mesmerizing Pigment Trends For 2022
AURA Hair Care 2022 Hair Color Trends
![AURA Ambassador with Jaipur Rose pigmented hair.](https://blog.aurahaircare.com/wp-content/uploads/2021/06/5449-aspect-ratio-400-300-300x225.jpg)
The Best Pigment in 2022 for Your Astrological Sign
Match your hair color to your Zodiac sign.
![Girl posing over a chess board with red, vintage-inspired hair](https://blog.aurahaircare.com/wp-content/uploads/2021/10/2021Halloween_Featured-aspect-ratio-400-300-300x225.jpg)
2021 At-home Halloween Hairstyle Trends
Last-minute looks inspired by some of our favorite game-changing women.
![Woman with a Copper Mahogany hair color](https://blog.aurahaircare.com/wp-content/uploads/2021/09/AURA_BLOG_FallWinterHairTrends_Featured-aspect-ratio-400-300-300x225.jpg)
2021 Fall & Winter Hair Color Trends
Trends you can snuggle up with.
![Woman with long gray hair](https://blog.aurahaircare.com/wp-content/uploads/2021/11/GrayHair_Featured-aspect-ratio-400-300-300x225.jpg)
Everything You Need to Know About AURA Pigments and Gray Hair
Your top questions answered.