5 Simple Heatless Hairstyles for Summer
Turn down the heat on your hair with these easy, summer-ready hairstyles.
6 Tips for Detangling Your Hair
We’re untangling the mystery behind knotty strands.
2023 Festival Season Hair Color Trends
Take your festival fashion to the next level with these trending hair colors.
How to Make Your Beauty Routine More Sustainable for Earth Month 2023
Craft an eco-conscious routine with AURA.
How to Create a Bath Bouquet for Aromatherapy
Elevate your self care routine with a DIY bath bouquet.
Hair Color Trend Forecast: Spring & Summer 2023
Step into the new season with an effortlessly trendy look.
2022’s Essential Fall and Winter Hair Color Trends
Fall in love with these must-try hair colors.
2022’s Hottest Spring and Summer Hair Color Trends
It’s time to heat things up with these must-try hair colors.
5 Must-Try Festival Hairstyles for 2022
The hottest hairstyle lineup just dropped.
Mesmerizing Pigment Trends For 2022
AURA Hair Care 2022 Hair Color Trends
2021 At-home Halloween Hairstyle Trends
Last-minute looks inspired by some of our favorite game-changing women.
2021 Fall & Winter Hair Color Trends
Trends you can snuggle up with.
Summer Hairstyles That Both Millennials and Gen Z Will Love
Summer-ready hairstyles we can all agree on.
AURA’s Summer 2021 Fantasy Pigments Trend Guide
Summer is the perfect time to show off your post-quarantine look.