temporary hair color
The Best Pigments Based on Your Eye Color
Our hair care specialists help you find the pigments that best complement your eye color.
How to Switch Up Your Pigment
Time for a hair color change? Follow these must-have tips.
Picking the Perfect Pigment for Your Skin Tone
Our hair care specialists help you find the pigments that best complement your complexion.
The Best Pigment in 2022 for Your Astrological Sign
Match your hair color to your Zodiac sign.
Natalie & Nicole Kirkland: How They’re Taking the World By Storm, One Hair Flip at a Time
Take a closer look at what inspires this powerhouse sister duo and how they keep their hair in tip top shape.
Softball Star Ariana Adams Tells All: From Hair Care to Sports to Her All-Star Mom
In celebration of National Daughter’s Day, we talked with softball star Ariana Adams and her Mom to see what makes them tick.
Latinx Heritage Month Feature: Melina Vega Gives Us the Scoop on How to Live Your Best Life
We chatted with Latina fashion influencer Melina Vega to give us the tea on her affordable yet luxurious lifestyle.
Badminton Champ, Hope Warner, and Mom, Talk Beauty, Hair, and Sports
20-year-old gold medalist, fashion blogger, and world traveler, makes endless possibilities a reality.
The Redhead Guide to AURA
Our specialist show all of the options for red and coppers.
How To Apply AURA Semi-Permanent Pigments
Our specialists answer all of your gray hair and pigment questions.
Ways to Keep Cool and Stay Vibrant During the Summer
Our specialists share their 5 tips to healthy summer hair.
Everything You Need to Know About Chemical Treatments and AURA Pigments
All the details directly from our Specialists.
New to Semi-Permanent Color?
Our specialists answer all of your gray hair and pigment questions.
What Makes AURA Hair Care So Unique?
Explore our endless possibilities.
How to Prevent (And Clean Up) Stains from Semi-Permanent Pigments
Stain, stain, go away!
5 Tips to Unlock Summer-Ready Hair
Beat the heat with our summer-approved tips.
How to Achieve Our Rocket Popsicle Money Piece Look
Get inspired to create your next pigmented summer look.
Summer Hair Color Trends Inspired by Our Favorite Ice Cream Flavors
No summer is complete without a trip to the ice cream truck.
Pride Month Feature: Queer Pop Soul Artist Criibaby Tells All With Pride-Inspired AURA Pigment
LGBTQ+ creator, singer/songwriter Criibaby wants to redefine inclusive music.
Will AURA Pigments Work On Naturally Gray Hair?
Our specialists answer all of your gray hair and pigment questions.
Pigment Intensities–What’s the Difference?
Are you Soft, Vibrant, or Bold?
How are AURA pigmented products different from other temporary pigmented products?
Let’s get personal.
The Best Pigment in 2021 for Your Astrological Sign
Find your celestial hair color match.